SEO Services For Businesses That Want More Sales

Results-Driven SEO Services for Businesses

Our SEO services help businesses in England's North West and beyond get more sales from their websites. We have 10 years experience and offer specialised SEO consulting to businesses of all types and sizes.

More sales
Higher revenue
Increased traffic and rankings

Drive more SEO sales. Today.

How North West SEO Can Help

Algorithm update recovery

Google's periodic algorithm updates can cost businesses much needed revenue. North West SEO has extensive experience in investigating root causes of organic channel visibility loss. Learn how we help business recover from algorithm updates.

SEO migration recovery

Migrations to a new CMS or a new domain often don't go as expected. North West SEO's SEO consulting service can help you make sense of recent migration projects and re-establish any SEO visibility issues. Learn how we help recover from SEO migrations.

Sudden SEO ranking drops

Unexpected declines in search engine rankings need an experienced had to audit and analyse the cause, and plan the remedy. North West SEO has helped business across multiple industries recover their rankings, from whatever the cause.

Sudden traffic drops

An overnight drop in traffic could come from a range of sources. Trust North West SEO to troubleshoot your issue and remedy the cause. Learn more about sudden traffic drops and how to navigate them.

North West SEO can help recover lost organic traffic.

North West SEO - How Our SEO Services Help You Find Value-Adding Traffic

North West SEO exists to help you improve the organic traffic performance of your website - whether it's a lead generating superstar, or an e-commerce machine. We've adapted our offering to ensure that we can help businesses grow in a way that they can manage. As a specialist in organic channel, we offer SEO consulting services that will work with you:

Who Is North West SEO?

North West SEO is an organic channel and SEO specialist service in Bolton run by Pana Markides. Pana has more than 10-years’ experience in building rankings and revenue for some of North West England’s leading businesses in their sectors, including the automotive world, years working in the fuel and energy sector, and recently cyber-security both in-house and as a contractor. Outside of the corporate world, Pana has helped small businesses improve their organic visibility to their lead generation websites or secondary-income businesses - including independent coworking space, freelance 3D designers, and private tutors. Read more about Pana's SEO work in our case studies.

Who We Can Help

North West SEO's case studies show who we can help. Do these sound like a similar SEO project you need assistance with? Contact us today for a free discovery call.

Freelance 3D graphic designer: visibility growth

North West SEO assisted a freelance 3D designer to increase organic visibility to their site for high revenue keywords. We crafted content and drove SEO traffic to pages for high-value services such as VFX for movies and 3D product images.

Coworking space: new service launch

A coworking space in Cyprus asked North West SEO to help launch a virtual office product in a page-by-page brief, to help them diversify their revenue streams. Our SEO-focused landing page overhaul saw them rise from page 5 to page 1 almost overnight.

Cycle tour business: local SEO visibility growth

North West SEO helped an independent cycle touring business improve their organic visibility and their social media presence. Using local SEO strategies, their enquiries and bookings delivered their busiest summer season.

Our SEO Services Explained

Our SEO services are designed to work around your requirements and your business' resources. We're able to provide as much SEO resource as you need, for as big a project as you need. Arrange a free discovery call today to learn more.

SEO consulting

Businesses with their own in-house team or that currently work with a digital marketing agency will benefit from our SEO consulting level of service. At this level, we will work alongside your team conducting audits and devising an SEO strategy and briefs for your team to execute. We call it 'done with you', but think of it as a fractional Head of SEO.

SEO campaign management

For clients needing comprehensive SEO support, our campaign management level of service has you covered. We'll handle the auditing, analysis and execution - from content creation to technical SEO fixes and implementation. We consider this our 'done for you' level of service.

The main difference and consideration with the management level of service is it requires more billed days to execute the strategy, but we will walk you through that in our discovery call.

Our Three-Tiered Approach

We want our SEO work to work for you, no matter the size of your business, so we offer our SEO services in three distinct tiers. These tiers are aimed at businesses that may want SEO services on a one-off basis to get a feel for whether SEO investment is right for them, and and as an ongoing basis. Our three tiers are:

Page-by-page

For websites with relatively few pages, we offer page-by-page SEO. Quite simply, send us a list of URLs to audit and optimise and we will formulate a plan to strengthen these pages, both in terms of technical SEO as well as content SEO. This is ideal for businesses that are investing in SEO for the first time and want to test the waters before scaling their investment. It is also a great option for newly formed freelancers to hit the ground running with a small batch of well-optimised pages.

Project-by-project

We can work with our clients on a per-project basis, if you need assistance across your site, or sections of your site. This is ideal for businesses launching new product lines, new services, preparing for a migration, needing recovery from a migration. Whatever the project you are working on, we can provide our SEO expertise for this project, and ongoing support afterwards to ensure success.

Whole site retainer

We will also provide SEO consulting and management for your entire website, or portfolio of sites. At this level we will provide ongoing support for you and audit and strategise the SEO for your entire website, based on a fixed-period contract.

On-page SEO

SEO Content

SEO content allows your website to be visible when your customers are searching. At North West SEO, we believe in spending our efforts on the keywords that matter: the keywords that customers are searching when they are ready to purchase or enquire with you.

We will audit every aspect of the content on your site, from spelling mistakes to un-optimised pages and bring it to SEO best-in-class practices. With more than 10 years of experience helping leading brands, we know what search engine algorithms are looking for, and while the SEO landscape evolves, the work remains the same: showing the search engine that your business is a trusted expert in its field.

What our SEO content includes

Content audits
Keyword research
Content gap analysis
Landing page writing
PDPs and PLPs
Guides and resources
On-page optimisations
Content enhancements
Product page writing
Job posts and Google For Jobs

SEO Services

Local SEO

Our local SEO services provide website content that is optimised to local areas, specifically catering to North West England, such as our home in Bolton, or Manchester, Liverpool, Chester, Blackburn, Burnley or Preston.

This strategy ensures local customers searching for services near them will find you.

Whether you’re wanting to reach customers in Manchester, Liverpool, Preston, Blackpool or Bolton we will ensure they can find you when they are looking for services you provide.

What our local SEO includes

Google Business Profile management
Local keyword optimisation
[Service] in [area] keywords
Name, Address and Phone number optimisation (NAP)

AI SEO

AI and LLM SEO

Large Language Models (LLMs) like ChatGPT and Google’s own Gemini have changed the landscape of SEO and how customers interact with organic search results, and given birth to GEO, or AEO.

The fundamentals remain the same, although to drive traffic in today’s organic search world you need a partner that understand the various search algorithms and what these algorithms are looking for.

With more than 10-years of SEO experience we have followed the various algorithm updates religiously and delivered success update after update, year after year.

What our GEO includes

ChatGPT
Gemini
Perplexity
Claude
AI Mode
AI Overviews

Website SEO

Technical SEO

Technical SEO ensures crawlers discover and navigate your website quickly and easily.

Additionally, it ensures your website’s performance delivers good user experience, to ensure search engines will show your site in their results.

There are many elements to technical SEO and we will use our years of experience to audit your site and fix any technical issues that may be stopping your content from ranking.

The internet is a congested place, so you need an SEO partner that looks at making every marginal gain, not just the big gains and quick wins.

What our technical SEO includes

Canonicalisation
Core Web Vitals
Image optimisation
Website architecture
Migrations
Duplication
Cannibalisation
Internal linking
Lighthouse audits
'Crawled Not Indexed'

Paid Services

PPC Services

We offer PPC services to help our clients grow with their paid search accounts. This means SEO and Paid Search are not worked on in isolation, and are managed with an overarching strategy. We offer these services in partnership with PPC Consulting, a Manchester-based Google Ads specialist.

Paid Services

Paid Social Services

Social media ads are another way of generating paid traffic to your website, where the amount of traffic to your site is limited only by your budget. Depending on your customer base this channel may make more sense than PPC.

Speak with us today to discuss your paid social requirements.

Off-page SEO

Backlinks

Backlinks are part of the bedrock of SEO, and a strong backlink profile will help you rank.

Social Media Services

Social Media Content

Take the stress out of maintaining a social media presence. We will ensure your Facebook page markets you well, including with SEO optimised text posts, so that your Facebook page will rank in Google.

What our social media content includes

Facebook
Instagram
Google Business Profile
X
LinkedIn